Follow Up Strategies [PODCAST]

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On today’s episode, Annie and Leah break down for us what their follow up strategies look like and how they’ve gotten to places where it works for them and their business. They discuss pricing, how to set the expectations with your clients, and how work/life balance comes into play. Annie shares with us how she has worked through her pricing model to include follow up care with different types of clients. We also learn about some of the systems Leah uses and how she has made those work for her daily client follow ups.

HIGHLIGHTS

02:58 Why follow ups are important with lactation consultants

09:45 Annie’s strategy for follow ups with her clients

10:20 Pricing follow ups for insurance vs self pay

13:07 How Leah approaches follow ups in her business

24:40 Developing a strategy to maintain a work/life balance

QUOTES

01:17 “There’s no one way, right way to do it, but there’s a right way to keep your clients informed about what you do offer as follow up, which helps both the client and you in the long run.”

05:29 “And so part of it is why we include follow-up in the care that we give to families is because we see how bad it can get for these postpartum families, even under the best of circumstances.”

10:34 “But I also need to make sure that what I’m giving you doesn’t make me feel resentful of you. And that’s something that happens to me is that I give too much. And then I’m like, well, why are you doing this to me? Well, you’re doing it to me cause I told you, you could.”

20:12 “And if we’re there for them at the drop of a hat, then they’re going to need us and we want them to outgrow their need for us.”

26:47 “And remember that time really does help and that communicating to your clients that you have a belief in them and in their babies that they do have what it takes to meet this challenge that you’re here for it.”


Links and Resources

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About Us

Leah Jolly is a private practice IBCLC with Bay Area Breastfeeding in Houston, Texas. Annie Frisbie is a private practice IBCLC serving Queens and Brooklyn in New York City, and the creator of Paperless Lactation.

The Lactation Business Coaching podcast is produced by us and edited by Jillian Grover, who also writes our show notes. Our theme song is by Silas Wade.

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