Communications Marketing Private Practice Systems & Productivity

Ask the Expert: Tiara Caldwell on Social Media [PODCAST]

You know that the families who need us are using social media to find us, and having a presence is so important. But putting yourself out there on social media can feel so overwhelming. You’re unsure where to start, especially with the million other daily professional tasks and personal responsibilities taking up so much time. We’re right there with you!

That’s why we’re so excited about this podcast episode with lactation consultant, doula, and social media expert Tiara Caldwell LPN, IBCLC. She runs through the different social media platforms, the way in which they are useful, where to begin, how to get your feet wet, and how to be the genuine YOU through what you post and share. Her tried and true approach will put you at ease and make you feel capable about connecting on social media in an authentic way with other professionals, clients, and potential clients. Take a listen and grow with us!

Systems & Productivity

How to become an International Board Certified Lactation Consultant (IBCLC)

Figuring out how to become an IBCLC is often the most challenging part of the whole process. Unlike other related healthcare fields (such as clinical social work, physical and occupational therapy, speech-language pathology, and counseling), there are only a handful of established university programs that include the education component along with the clinical component in an organized and structured way. In other words, you’re not likely to be able to get a master’s in lactation and have your department chair help you land an internship at an outpatient lactation clinic.

Communications Systems & Productivity

Creating Client-Friendly Resources for your Lactation Blog

Are you a writer with a passion for communicating clinical topics to parents? If so, then there is a HUGE need for articles that private practice lactation consultants can use to amplify their care plans and lead their clients to self-efficacy. In order to create articles that make other lactation consultants swoon and lead to improved health outcomes, consider these simple tips and be sure to post a link to your article in the comments. You may just end up in my Resource Collection!

Systems & Productivity

How to Write an Effective Lactation Consult Care Plan

The care plan might be the most important document IBCLCs generate in our practices. Sure, our charts are essential for documenting what’s going on with a dyad, and those superbills are critical for helping our clients fight for the reimbursement they’re entitled to under the ACA. Pediatrician reports remind doctors that we are allied health professionals, part of a team working towards improving health outcomes through coordinated care.