Communications

Communications Insurance Lactation Private Practice Podcast Resources for Private Practice

Different Stresses Families Face and Creative Ways We Can Help [PODCAST]

Nobody is immune from stress. (If you are, then please tell us your secrets). Everyone experiences life in different ways so everyone has things that stress them that may not be obvious or logical to you. As lactation consultants, sometimes we have to get creative in how we communicate with families.

Clinical Skills Communications Ethics

Dismantling racism, discrimination, and bias to achieve health equity in lactation care

When it comes to online scheduling, Acuity is my favorite of the HIPAA-compliant platforms out there, making it easy-peasy for someone to land on my website, learn about my services, and book an appointment all without any texting back-and-forth about time. But Acuity can do so much more for you—and even increase client self-efficacy.

Charting Communications Ethics Lactation Private Practice Productivity

Virtual Consult Best Practices for Lactation Consultants (Updated April 2021)

While most clinicians can agree that nothing can replace an in-person lactation consult with a family in need of help feeding their baby, virtual consults are becoming more and more popular as a way to make services more accessible. In order to meet your ethical obligations and stay within your scope of practice as an IBCLC or other lactation credential, you’ll want to keep some key factors in mind.

Communications Lactation Private Practice Marketing

Ask the Expert: Missy Campbell on Pinterest [PODCAST]

We love Pinterest – we’ve used it to as a way to keep those picture-perfect ideas for classroom parties, favorite outfits, and delectable recipes. It keeps everything neatly organized and easily accessible. What we did not realize is that some savvy consultants and business people are harnessing Pinterest on an entirely different level. Turns out, Pinterest isn’t just a useful virtual filing cabinet, it also holds the capability to create community, is a fantastic way to educate, and it can create traffic to your business. The bonus is it is FREE!

Communications Marketing

Ask the Expert: Shondra Mattos IBCLC on SEO [PODCAST]

Shondra Mattos, Search Engine Optimization (SEO) expert, IBCLC, LLL Leader, Owner of Mattos Lactation, and all around amazing person joins us to drop some helpful tips about using SEOs to drive traffic to your sites and put your hypothetical neon sign out there in the world. Learn how her I-think-I-can determination helped her build her SEO expertise. She will run through common mistakes made when creating content, offer key tips to empower you, and teach you time-efficient ways to stay relevant without recreating the wheel. Join us! Grow with us!