10 ways to inspire families to say “I love my Lactation Consultant!”


A woman in a red shirt with brown polka dots holds a baby who is looking at her and smiling as an example of what it looks like to work with lactation clients.

I love being a lactation consultant working with lactation clients, but there’s no denying that it’s hard work. In addition to managing the complexities of clinical work, there’s always a little voice in the back of my mind saying “If your magic wand doesn’t work, this family is going to hate you.”

While part of me wants to brush this off as just imposter syndrome, another part of me doesn’t want to lose sight of how important it is that my lactation clients be satisfied with the care I give them, whatever the outcome. In such a relationship-based business, reputation counts for a whole lot.

I’ve worked with hundreds of families over the years, and with most of them we’ve closed out our clinical relationship on friendly terms. Some have had me back for their next babies, and many of my lactation clients have recommended me to their friends.

But do you know which lactation clients are burned in my mind? The one who burned me on social media. The one who sent me the scathing email. The one who asked for her money back. It hurts so much to get negative feedback, and while you get over it, you never really forget it. Even after more than a decade as an IBCLC, I know there is always more that I can learn.

I would do absolutely anything to turn back time and say something different in these situations. Each time, I’ve honestly examined my practices and made changes for the better, even when I’ve felt like I did do everything I could for these lactation clients. I’m a strong believer that we can always improve how we do things.


A woman in a red shirt with brown polka dots holds a baby who is looking at her and smiling as an example of what it looks like to work with lactation clients.

I love being a lactation consultant working with lactation clients, but there’s no denying that it’s hard work. In addition to managing the complexities of clinical work, there’s always a little voice in the back of my mind saying “If your magic wand doesn’t work, this family is going to hate you.”

While part of me wants to brush this off as just imposter syndrome, another part of me doesn’t want to lose sight of how important it is that my lactation clients be satisfied with the care I give them, whatever the outcome. In such a relationship-based business, reputation counts for a whole lot.

I’ve worked with hundreds of families over the years, and with most of them we’ve closed out our clinical relationship on friendly terms. Some have had me back for their next babies, and many of my lactation clients have recommended me to their friends.

But do you know which lactation clients are burned in my mind? The one who burned me on social media. The one who sent me the scathing email. The one who asked for her money back. It hurts so much to get negative feedback, and while you get over it, you never really forget it. Even after more than a decade as an IBCLC, I know there is always more that I can learn.

I would do absolutely anything to turn back time and say something different in these situations. Each time, I’ve honestly examined my practices and made changes for the better, even when I’ve felt like I did do everything I could for these lactation clients. I’m a strong believer that we can always improve how we do things.

I’ve created this free guide sharing more about what I believe serves lactation clients best. You’ll also be added to my mailing list. Thanks for being here!

About the Author

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.