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80 | Social Media and Dr. Google Aren't Helping – Lactation Business Coaching with Annie and Leah
“Just follow the money and you will find where all this information, quote-unquote, is coming from.”
— Leah Jolly
Today we are chatting about the wild world of breastfeeding advice on social media.
Let me tell you, it’s a jungle out there!
We were getting pretty frustrated with all the bogus info floating around and how hard it is to set the record straight for our clients.
It’s super important to seek out reliable sources of information and to be careful about how much you let social media influence your beliefs and decisions.
That’s why in this episode, we are stressing the importance of critical thinking and skepticism when we’re bombarded with too much info.
Listen now to discover:
- Why social media influencers hold so much power on the decision your clients make (4:18)
- The importance of evidence-based information (12:29)
- Challenges of finding current updated information on Google (15:09)
- Understanding the level of evidence behind recommendations (17:31)
“Even as professionals we can be influenced.”
— Leah Jolly
Links and Resources
- Sign up for our next Deeper Dive on June 20, 2023 with Nikki Hunter Greenaway, APRN FNP-C, IBCLC, PMH-C about Mastitis: https://learn.paperlesslactation.com/course/mastitis-dive
- Subscribe to the Deeper Dive Membership: https://learn.paperlesslactation.com/subscription/deeper-dive-membership
- Have an idea for a podcast episode or a Deeper Dive? Let us know! https://learn.paperlesslactation.com/form/collaborate
- Listen to Duped: The Dark Side of Online Business with Dr. Michelle Mazur and Maggie Patterson: https://duped.online/
Highlights:
1:31 – Making money of parents’ fears
4:18 – The power of social media
6:55 – The misinformation on social media
10:16 – Influence of social media on professionals
12:29 – Relying on evidence-based information
15:21 – New mastitis protocol
19:13 – Upcoming Deeper Dive on mastitis
About Us
Leah Jolly is a private practice IBCLC with Bay Area Breastfeeding in Houston, Texas. Annie Frisbie is a private practice IBCLC serving Queens and Brooklyn in New York City, and the creator of Paperless Lactation.
The Lactation Business Coaching podcast is produced by us and edited by Jillian Grover, who also writes our show notes. Our theme song is by Silas Wade.