What do you wish you knew when you first started out? [PODCAST]

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“Learn from our journey! Skip all the hard stuff, and get to the good stuff!

—  Leah Jolly


You’ve started your own IBCLC practice — now what?

In this episode, we answer that age-old question: what did you wish you knew when you first started out?

When you’ve just launched your practice, you don’t know what you don’t know. Every entrepreneur learns valuable lessons along the way, and it’s helpful to think of mistakes as opportunities to learn.

We’re here to share what we wish we’d known when we started our journeys, what we implemented to solve the problems that came up along the way, and how our businesses have evolved. In this episode we touch on three main areas that we feel are absolutely essential to building and growing your business. As always, our goal is to help you grow an amazing practice and make a living doing what you love!

From operations to organization, from communicating your value to cutting the paper from your practice, from HIPAA-compliant digital options to keeping your consult bag ready for anything, you’ll learn some great time- and headache-saving tips that will help you streamline and optimize your practice from day one!

In‌ ‌this‌ ‌episode,‌ ‌you’ll discover:‌ ‌

  • What we keep in our cars and consult bags to make sure each appointment runs smoothly

  • Amazing digital options that can help you run an efficient and compliant paperless practice

  • The best ways to market yourself when you’re first starting out — and how to make a great first (or second) impression

“I would highly recommend anyone who is starting out to take the leap… and get in front of people face-to-face.”

—  Leah Jolly


01:06  Leah’s marketing moment

04:06  Being paperless

06:38  Digital organization

07:54  Supplies & inventory

12:28  Overstocking

15:28  Marketing yourself

21:11  Making a second impression

23:22  Reaching out

27:56  Ongoing training

30:45  Annie’s tech tip

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About Us

Leah Jolly is a private practice IBCLC with Bay Area Breastfeeding in Houston, Texas. Annie Frisbie is a private practice IBCLC serving Queens and Brooklyn in New York City, and the creator of the Lactation Consultant Private Practice Toolkit.

About the Author

Lactation Business Coaching

We're Annie Frisbie MA, IBCLC and Leah Jolly IBCLC. We share a passion for compassionate and professional lactation private practice and meeting our business goals while helping families reach their feeding goals. Each time we talk, we learn something new and we’re inspired to keep ongoing. We have regular podcasts and interactive Deeper Dives.